Gig: Chamber Digital Systems & CRM Modernization Project

The Project
The Digital Systems & CRM Optimization Intern will complete a comprehensive review and modernization of the Mint Hill Chamber of Commerce’s digital business systems. This approximately 40-hour project will focus on improving the Chamber’s CRM, online payment processing, website functionality, member portal, data organization, and internal digital processes. The intern will evaluate the Chamber’s current CRM and payment-processing setup and assist with implementing improvements that create a more efficient experience for both Chamber staff and members. This will include reviewing payment workflows, assisting with QuickBooks integration, identifying opportunities to streamline online registrations and payments, and testing processes to ensure information is being captured and transferred correctly. The project will also include reviewing and updating the backend of the Chamber’s website and member portal. The intern will identify outdated content, improve page organization and functionality, update event and sponsorship pages, review online forms and member-facing resources, and help ensure information throughout the website and CRM is accurate and consistent. An additional component will focus on CRM data quality. The intern will review member records, identify duplicate or incomplete information, standardize data where appropriate, organize contact information, and recommend procedures that will help the Chamber maintain cleaner data moving forward. The intern will also evaluate opportunities to improve automated workflows, reporting, member communications, and other technology processes currently being completed manually. At the conclusion of the project, the intern will provide documentation of the improvements completed, recommendations for future technology enhancements, and a basic procedures guide that Chamber staff can use to maintain the systems after the internship. This project will provide hands-on experience with CRM administration, website content management, payment-processing systems, database management, systems integration, workflow optimization, troubleshooting, and nonprofit/business operations while producing measurable improvements to the Chamber’s day-to-day operations.

Learning Experience
The student will gain hands-on experience working with real-world business technology and digital systems that are used daily by a growing membership organization. Rather than completing a simulated project, the student will evaluate existing systems, identify challenges, recommend solutions, implement improvements, and see the direct impact of their work on Chamber operations and the member experience. Through the project, the student will develop practical skills in CRM administration, database management, website content management, online payment processing, systems integration, data cleanup, workflow automation, troubleshooting, and process improvement. The student will also gain experience documenting procedures and communicating technical recommendations to non-technical staff. Because the Chamber works directly with businesses, nonprofits, educational partners, and community leaders, the student will also gain exposure to how technology supports membership management, marketing, events, workforce development, and overall organizational operations. By the end of the project, the student will have completed a meaningful technology modernization project that can be included in a professional portfolio and discussed with future employers as an example of applying technical skills to solve real organizational challenges.

Outcomes
At the completion of the approximately 40-hour project, the Mint Hill Chamber of Commerce expects to have a more organized, efficient, and user-friendly digital operating system. Expected outcomes include: - Improved CRM organization with duplicate, outdated, and incomplete member records identified and corrected. - Improved online payment-processing workflows and stronger integration between the Chamber’s CRM, payment system, and QuickBooks. - A modernized and better-organized Chamber website with updated content, improved functionality, and a more consistent user experience. - Improvements to the backend member portal so members can more easily access information, update their profiles, register for events, and utilize Chamber resources. - Updated event pages with sponsorship opportunities and related information incorporated more consistently into the registration process. - Review and improvement of online forms, registrations, automated communications, and other digital workflows. - Identification of opportunities to reduce repetitive manual processes through better use of existing technology and automation. - Improved reporting and data-management practices to help Chamber staff better track membership, engagement, payments, events, and other organizational activity. - Testing and documentation of system improvements to ensure processes function correctly and can be maintained by Chamber staff. - A final set of recommendations identifying additional technology improvements the Chamber should consider implementing in the future. The ultimate outcome will be a stronger digital infrastructure that saves staff time, improves data accuracy, creates a better experience for Chamber members, and provides a scalable technology foundation as the organization continues to grow. UNC Charlotte Gig Training Program