Assistant Licensing Manager

UNC Charlotte

Part-Time
Closes on Tuesday, February 18, 2025

Job Description

Community & Business Partnership Management:
  • Help build and maintain relationships with community organizations and business partners.
  • Develop partnerships that enhance brand visibility and drive business growth.
Art & Design Instruction:
  • Provide guidance and instruction in art and design principles to team members.
  • Ensure continuous development and improvement of design skills within the team.
Audience & Community Needs:
  • Conduct market research to understand audience and community needs.
  • Tailor marketing strategies to meet these needs and drive engagement.
Licensing & Brand Management:
  • Manage and oversee brand licensing agreements to ensure compliance and brand
  • consistency.
  • Assist in developing and maintaining brand guidelines.
Team Leadership:
  • Assist in managing and mentoring a team of Brand Ambassadors/students
  • Foster a collaborative and creative work environment.
Licensing Development:
  • Support the development and execution of business strategies to achieve licensing
  • objectives.
  • Assist in managing key licensing areas, ensuring profitability and sustainability.
Marketing Experience:
  • Assist in developing and implementing marketing strategies to support licensing efforts and
  • increase brand visibility.
  • Support marketing campaigns and initiatives across various channels.
Graphic Design Work:
  • Collaborate with University Communications and Business Services Marketing to create
  • visual content, including graphics, logos, and promotional materials to support licensing and
  • marketing initiatives.
  • Collaborate with various campus design teams to ensure high-quality, on-brand designs.
UX/UI Design & Website Management:
  • Assist in designing and maintaining the university’s licensing website, ensuring a seamless
  • user experience.
  • Implement UX/UI best practices to enhance website usability and engagement.
Creative Design Experience:
  • Support the creative team in conceptualizing and executing innovative marketing campaigns.
  • Ensure all creative work aligns with the University’s brand identity and strategic goals.
Social Media:
  • Assist in developing and implementing social media strategies to enhance online presence
  • and engagement.
  • Work with Business Services Marketing to manage social media accounts and create
  • compelling content to engage with the audience.
Budget Management:
  • Assist in developing and managing the marketing budget, ensuring effective allocation of
  • resources.
  • Monitor and report on budget performance and make adjustments as needed.
UNC Charlotte
Assistant Licensing Manager - 142314