Marketing Cloud Administrator
UNC Charlotte
Part-Time
Closes on Wednesday, March 11, 2026
Job Description
- Configure, develop, and maintain Marketing Cloud applications to support institutional communication strategies.
- Design and implement solutions within Salesforce CRM, including custom objects, fields, workflows, validation rules, and automation.
- Provide training, documentation, and ongoing support to end‑users across the university.
- Develop a community of best practices and a user group for Marketing Cloud.
- Collaborate with cross‑functional teams to gather requirements and translate business needs into technical solutions.
- Integrate Salesforce with third‑party applications and campus systems to ensure seamless data flow.
- Build and maintain reports and dashboards that provide actionable insights for academic and administrative stakeholders.
- Troubleshoot and resolve issues related to Salesforce CRM and Marketing Cloud functionality.
- Stay current on Salesforce releases and new features; recommend best practices for adoption in higher education.