STW: Social Media and Video Assistant

Are you a confident, outgoing social influencer/social media marketer ready to make a real impact? The Belk College of Business is looking for a dynamic student intern to engage with prospective and current students through social media. This internship offers a unique opportunity to dive into the higher education environment, connect with a wide range of personalities and showcase your creativity and analytical capabilities. By participating you will gain hands-on experience running social media campaigns, boost your resume and set the stage for an exciting future career.

Employee classification: Student Temporary Wage

Hours: Up to 10 hours/week

Start Date: Summer or Fall Semester (based on availability)

Pay rate: $15.00/hour 

Work: For the 2026-27 academic year, the duties will include (but are not limited to):

• Serve as a team resource for gauging undergraduate student trends and communication preferences.
• Assist the Belk College of Business External Relations team in devising, implementing and analyzing social media campaigns with a primary focus on video assets for platforms such as Instagram and YouTube
• Create and edit engaging video content to promote the Belk College of Business to prospective students.
• Develop and execute a comprehensive, video-centric social media campaign including content planning, creation and scheduling.
• Regularly create video content and format it for optimal social media engagement.
• Pull and analyze social media metrics to assess the performance of campaigns and suggest improvements.
• Attend Belk College of Business events and other activities to collect video assets. 
• Plan, create and schedule posts on the college’s social media channels, including LinkedIn, X, Instagram, and Facebook.
• Participate in weekly team meetings and provide project updates.

Prerequisite  

• Social media native
• Working knowledge of trends on Instagram and other platforms 
• Capture, edit and share fun, engaging videos on a regular basis 

Preference will be given to Belk College of Business students with strong marketing and data analytics skills.