Media Relations Specialist

UNC Charlotte

Part-Time
Closes on Tuesday, January 14, 2025

Job Description

Media Relations and Content Management
  • Oversee the media/media assets site, ensuring content is current and engaging.
  • Maintain University Faculty Experts Guide and public gallery of media assets up to date.
  • Serve as a point of contact for student media requests and assist with local media outreach.

Media Monitoring and Reporting
  • Track and tag media mentions using Cision; review news alerts and reports multiple times daily.
  • Create and distribute weekly media briefs and highlights to media outlets and leadership.
  • Maintain and update daily media mention documents.

Collaboration and Coordination
  • Work closely with the associate director and director on various media and content-related tasks.
  • Assist with media inquiries and coordinating faculty expert interactions. Manage location usage agreements for external clients making requests.
  • Facilitate logistics and tools for media relations, including publishing on national news wires.

Social Media Integration
  • Monitor and recommend content for UNC Charlotte’s flagship social media accounts.
  • Coordinate with the social media team to enhance visibility and engagement.

Research and Expert Coordination
  • Identify and connect with new local and regional reporters, and track media opportunities.
  • Assist in finding and preparing faculty experts for media engagements.
UNC Charlotte
Media Relations Specialist - 140756