Organization Profile

The Matthews Area Chamber of Commerce (MACC) is a dynamic organization dedicated to supporting local businesses and fostering economic growth in the Matthews community. With over 300 members, MACC provides networking opportunities, business education, advocacy, and community engagement initiatives. As we celebrate our 45th anniversary, we continue to innovate and expand our outreach through strategic marketing efforts, including a strong social media presence.

Internship Description

The Social Media Marketing Intern will gain hands-on experience in digital marketing, content creation, and community engagement. The intern will assist in developing and executing social media campaigns, creating graphics and videos, writing engaging posts, and analyzing social media performance. The intern will also help promote major events, including the Fall for Matthews festival, 34th Annual Auto Reunion & Motorcycle Show, Business After Hours, Young Professionals events, and more.

Location

Hybrid – Matthews Area Chamber of Commerce Office
352 East Charles Street, Matthews, NC 28105
Interns will be expected to work in person at least two days per week to attend meetings, collaborate with the team, and cover live events. Some tasks, such as content scheduling and analytics reporting, may be completed remotely.

Preferred Student Demographic & Qualifications

• College sophomore/junior in Marketing, Communications, Business, or a related field
• Experience with social media platforms (Instagram, Facebook, LinkedIn, TikTok)
• Strong writing and graphic design skills (Canva or Adobe Creative Suite preferred)
• Familiarity with video editing tools and content planning software is a plus
• Self-motivated with excellent time management skills
• Passion for community engagement and local business development

Learning Experience & Benefits

• Gain real-world experience in social media marketing and event promotion
• Develop portfolio pieces by creating digital content for an established organization
• Learn social media strategy and analytics tracking for business growth
• Network with business professionals and local leaders
• Receive mentorship and guidance from experienced professionals

Expected Outcomes

By the end of the internship, the student will:

• Successfully create and schedule social media content that aligns with MACC branding and marketing goals
• Gain proficiency in content planning, social media management tools, and analytics reporting
• Strengthen skills in graphic design, copywriting, and video editing
• Contribute to the growth of MACC’s digital presence and increase follower engagement
• Build valuable professional connections within the Matthews business community

This internship offers a great opportunity for students interested in digital marketing, community engagement, and event promotion. Join us and help make an impact on local businesses while growing your marketing skills!